GAP Café
A custom coffee experience bringing GAP Café to life through a branded cart designed to feel at home within the retail environment.
Client
GAP
Location
San Francisco, California
Format
Retail Coffee Activation
Scope
Creative Direction · Custom Branding · Beverage Service
THE DESIGN
We translated the GAP Café concept across the full cart experience, using the brand’s signature blue and a custom checker treatment throughout the cart, canopy, cups, and service details.
Custom florals, branded drinkware, and a designed menu completed the space, creating a cohesive café identity that still felt distinctly GAP.
THE EXPERIENCE
Set within GAP’s retail environment, the café gave shoppers a place to stop for coffee while introducing a new way for the brand to connect with customers beyond the traditional shopping experience.
