Meter x Discount Tire

A custom beverage experience celebrating the Meter Ă— Discount Tire partnership, with the collaboration carried through the cart, menu, and drinks themselves.

Client
Meter

Location
San Francisco, California

Format
Corporate Event

Scope
Creative Direction · Custom Branding · Menu Development · Beverage Service

THE DESIGN

We built the beverage experience around the partnership’s red, black, and white palette, carrying it through the custom cart branding, menu, greenery, and drink selection.

Sparkling Strawberry Lemonade, Strawberry Matcha, and coffee brought the palette into the menu, while custom Ripple printing featured both Meter and Discount Tire branding directly on each drink.

THE EXPERIENCE

The bar became a branded touchpoint within the event, giving guests a way to experience the partnership beyond traditional signage—with the collaboration showing up all the way down to the drink in their hands.